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![Infiniti_logo.svg.png](https://static.wixstatic.com/media/1749ca_6e283a10274f4d57866fce6bb7b78765~mv2.png/v1/fill/w_281,h_134,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Infiniti_logo_svg.png)
A series of reactive tweets as part of a social media tone of voice pilot. Showing that INFINITI is not the same as other ‘old luxury’ car brands.
![003.png](https://static.wixstatic.com/media/1749ca_5dba2f1853d54f6a85a70a7b2fa59612~mv2.png/v1/fill/w_223,h_422,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/003.png)
![002.png](https://static.wixstatic.com/media/1749ca_7dc4efde008b4723a9597ce347453ee6~mv2.png/v1/fill/w_223,h_422,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/002.png)
![004.png](https://static.wixstatic.com/media/1749ca_c63f07c97c034388bccb15e796c88198~mv2.png/v1/fill/w_225,h_421,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/004.png)
![001.png](https://static.wixstatic.com/media/1749ca_a30d3406ade1480dbb35a68989060ecd~mv2.png/v1/fill/w_223,h_422,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/001.png)
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A series of reactive tweets as part of a social media tone of voice pilot. Showing that INFINITI is not the same as other ‘old luxury’ car brands.